The Expo Sprint
Leave the Show With a Pipeline, Not a Stack of Visiting Cards.
Pick what you need for your show, then book a call. Your quote follows that call.
What The Expo Sprint is
Five modules. Each one does a different job at the show.
Visual Production
→Visual Production
The proof your stall, profile and posts are built from.
→Sales Collateral
→Sales Collateral
Everything a buyer reads at the stall and carries away from it.
→Brand Positioning
→Brand Positioning
Why a buyer stops at your stall and not the one next to it.
→Lead Generation
→Lead Generation
The right buyers at your stall, and every one of them followed up.
→Pipeline Reporting
→Pipeline Reporting
What the show actually earned you, in numbers.
→How to Decide.
Four questions. Answer them honestly and the list below mostly picks itself.
Question 1
Do buyers at the show know you yet?
If not, arrive with proof: industrial photography, a corporate film and a company profile.
Question 2
Is your stall design fixed?
If not, take exhibition stall design. If it is, stall graphics only.
Question 3
Are you launching a product at the show?
Take the product launch film, product photography and the show message.
Question 4
Do you want to know what the show earned you?
Take lead capture, post-show follow-up and the show pipeline report. We recommend these three to anyone paying for a stall.
Build Your Show.
Start from one of the three, or tick exactly what you want. Nothing is final until you approve the quote.
Who Does What.
We do the writing, the sending, the data entry and the counting. Your sales team does the talking, the quoting and the closing.
When
Shutterfeed does
Your team does
Before the show
Shutterfeed does
Shoot the plant and products, design the stall material and profile, write and send the invitations, run the MD’s LinkedIn, set up the show page and the CRM.
Your team does
Approve the brief and every piece before it goes out. Give us a day on the floor for the shoot.
At the show
Shutterfeed does
Cover the floor, deliver stills the same day, collect the sales team’s cards each evening and have them in the CRM by the next morning.
Your team does
Run the conversations at the stall. Hand over the day’s cards in a five-minute handover.
After the show
Shutterfeed does
Write and send the follow-up, pass every reply to the right salesperson the same day, edit the reel, write the pipeline report.
Your team does
Take the replies forward: calls, site visits, quotes. Mark in the CRM when a lead moves.
What the Show Tells You.
Most exhibitors come home with a stack of cards and a feeling. This is what you come home with instead, depending on what you pick.
Before
- Invitations sent, opened and replied
- Meetings booked at the stall
- Visits to the show page
At the show
- Every visitor who scanned or filled the form: name, company, role, product interest, timeline
- Cards per salesperson, per day
- Which day and hour brought the most visitors
- Views and engagement on the show posts
After
- Replies to the follow-up, and time to first reply
- RFQs received, quotes sent, quote value
- Site visits booked and orders won
- Cost per RFQ: what the show cost, divided by the RFQs it produced
Six Weeks, Counted Back From Your Show.
- 016 weeks beforeBrief signedThe show, the stall, the products, the buyers you want. Everything you picked is scheduled from this date.
- 025–6 weeks beforePlant and product shootShot around your shifts, while the line runs. The library everything else is built from.
- 033–4 weeks beforeStall material and profile to printPanels briefed to your fabricator, profile in print and PDF, show page live.
- 044 weeks before to the showInvitations outEmail and LinkedIn to the named buyers, each with your stall number.
- 05Show daysOn the floorCoverage, same-day stills, the cards in the CRM each next morning.
- 06Within 10 days afterEvery lead followed upEach one contacted with the asset that fits it, replies to your salesperson the same day.
- 07Day 15 afterPipeline reportWhat the show produced, by source. The number your next show’s budget is decided on.
Booking closer than six weeks? Three weeks out we can still shoot, cover the floor and run the follow-up; the invitations get thinner. Inside two weeks we tell you honestly what is still worth doing.
Work That Went to a Show.
All case studies →From the Machine to the Market: Machinery Photography, Brochure, and Expo Collateral for a Precision Machine Tool Brand
A full visual launch kit for an Indo-Taiwanese CNC and honing machine brand entering India in 2024, built from scratch: machinery photography, a print brochure, expo stall graphics, and LinkedIn content.
Read Case Study →Products, People, and the ACMEE Stage: Product Photography and Leadership Portraits for a Precision Component Manufacturer
Product photography and leadership portraits produced across nine days of shooting, now being used for ACMEE expo graphics, the company website, brochures, and internal presentations.
Read Case Study →In business since 2021. The plant photography, brochures and stall graphics these manufacturers took to ACMEE and their first shows. The Expo Sprint itself is new: we have not yet covered a show floor or run a post-show follow-up for a client, and nothing invented stands in its place.
Clients Who Let Us Name Them. Case studies linked.
Questions Exhibitors Ask.
Because no two shows are the same: a three-day show and a seven-day show, ten products or eighty, one catalogue or three, a firm with a fresh photo library and one with none. You pick what you need and book a 20-minute call; we go through the products, the stall and the people, then send a fixed quote. Nothing starts until you approve it, and it does not change once approved.
Exhibiting This Season?
Exhibiting at IMTEX or Bharat Mobility 2027? Pick what you need, then book a call.